Analytics and Links

One of the assignments this week that was helpful for my business was learning how to navigate Google Analytics. This was a little tricky at first, but once I asked myself what category something was under it was easier to look up the answer to the assignment. This will be very useful when my sisters and I will be trying to narrow down specific topics, demographics, etc. or answer some questions we have in moving our business forward. On the complete opposite spectrum, I don’t think I learned much from the back link assignments. Mostly because the terminology is confusing to me, but also because I feel like the type of business we have it is common sense of where the links will come from. We need to utilize social media marketing and asking friends, family, and followers to share our posts. We also know that ads and boosting our ads will be where they come from too.

Almost Done

Mostly I just feel grateful that this semester is almost over. I have learned a lot, especially in this class, but it has been a semester fraught with questions like "Did I do this assignment right?", "Did I mess up my website?", "Is this business going to be successful and help people like we desire it too? I have loved using Google Analytics and Google Ads though, because it has helped me to see that there are people being connected to our website, and just because it may not be making in any money (yet) that it is a need that is being fulfilled or met, and that we are helping people along like we feel our legacy is to our mom. I don’t know if we will continue using Google Ads because we are a small business starting out and I feel like everywhere we turn we are bleeding money, but for sure we will return to it when we have revenue coming in, but maybe we will continue with it because it will help bring in revenue sooner??? Who knows? I guess we need to have a business meeting to discuss the numbers and further use of it.